As Seen In ASI: Storm Creek Launches The Comfort Zone Collection

As Seen In ASI: Storm Creek Launches The Comfort Zone Collection

By ASI October 29, 2025

After months of refining the perfect lounge set, we’re excited to introduce the Comfort Zone Collection—crafted for those who value style, adaptability, and elevated comfort.

Each piece features a velvety-soft exterior, a cool-touch interior, and just the right balance of stretch and structure—designed to move with you and made for everyday ease. Even better, the collection is made with bluesign®-approved fabric and helps divert 11–15 plastic bottles from landfills with every garment.

“No one in promo has fabrics like these,” says Doug Jackson, founder and president at Storm Creek. “As a retail brand, everything we create has to be perfect – fit, fabric and finish. Our first production run didn’t meet our standards, and we made the tough call to start over. We’re incredibly grateful to our distributor partners for their patience while we perfected this fabric. The end result is something truly exceptional.”

View the collection