In today’s world, sustainability is a top priority for businesses and consumers alike. The fashion industry is one of the most polluting industries globally, responsible for up to 10% of global carbon emissions—and this figure is projected to double by 2050 (United Nations Environment Programme). With such a significant impact, how can distributors and end users ensure that the apparel they choose is genuinely sustainable and free from harmful chemicals? The answer is bluesign®. Through our partnership with them and as the first supplier in the promotional products industry to be a bluesign® SYSTEM PARTNER, we’re leading the charge in delivering clean, sustainable apparel that aligns with both environmental and social goals.
What is bluesign®?
bluesign® is an independent certification system that ensures the environmental and social impacts of textile manufacturing are transparent and sustainable. Their mission is to:
- Eliminate harmful chemicals from the manufacturing process
- Protect the environment
- Ensure the safety and well-being of workers
By prioritizing clean chemistry, bluesign® guarantees that products are manufactured without the intentional use of harmful substances, such as PFAS (often referred to as "forever chemicals") and ensures our fabrics are not only safe for consumers but also for the workers who produce them.
This commitment has delivered tangible results: bluesign® SYSTEM PARTNER manufacturers have collectively saved 6.3 billion liters of water, conserved 773 million kWh of energy, and reduced carbon emissions by 3.3 billion kilograms since 2019.
These achievements highlight a measurable environmental impact while helping distributors and end users meet their ESG goals by offering products with a smaller ecological footprint.
What Does it Mean to Be a bluesign® SYSTEM PARTNER?
Being a bluesign® SYSTEM PARTNER ensures that every product we create is carefully verified for safety, performance, and sustainability. From the very start of the supply chain, bluesign® helps us use clean chemicals, reduce waste, and make more environmentally responsible choices, helping us deliver sustainable products you can trust.
Our commitment to sustainability continues to grow, and we're proud to share that as of 2024, several of our products are made with bluesign® APPROVED fabrics. By 2025, we are committed to using 100% bluesign® APPROVED fabrics across our entire collection.
Why Does It Matter for Distributors and End-Users?
As consumer concerns about environmental and social issues grow, businesses are under increasing pressure to adopt sustainable practices. According to McKinsey’s 2023 Global ESG Survey, 84% of companies are prioritizing environmental, social, and governance (ESG) factors, with sustainability at the forefront of their strategies.
For distributors and end users, bluesign® certification provides confidence that the products they are offering meet some of the highest standards in sustainability. Here’s why:
- Clean Chemistry: bluesign® eliminates harmful chemicals from the production process and ensures the use of eco-friendly materials and dyes.
- Supply Chain Confidence: Over 90% of a product’s environmental impact occurs before it reaches the warehouse, so partnering with bluesign® SYSTEM PARTNERS helps reduce emissions and guarantees a cleaner, more responsible supply chain (Fashion For Good).
- Third-Party Verification: The rigorous bluesign® certification process provides third-party validation, ensuring that products are safe for consumers, workers, and the planet.
When you partner with Storm Creek and choose bluesign® certified products, you meet the growing demand for sustainable solutions, demonstrating your commitment to a cleaner, safer future—all while providing stylish and durable apparel.
A Look Inside Our 2025 PPAI Expo Booth: New Arrivals, Best-Sellers, & Sustainability Experts
At the 2025 PPAI Expo, Storm Creek will be showcasing a diverse range of bluesign® certified apparel, combining top-notch performance, style, and sustainability. Whether you’re exploring our best-sellers or checking out our new arrivals, every piece of clothing we offer is designed to be eco-friendly, functional, and stylish.
Visit Us at PPAI and Meet the bluesign® Sustainability Experts
For those in the promotional products industry, understanding the importance of bluesign® certification is essential as we enter 2025. Don’t miss the chance to learn about the products that can help you meet your sustainability goals and contribute to a cleaner, safer future.
Sustainability can feel complex, but we’re here to help simplify it. In booth 937, you’ll have the chance to speak directly with bluesign® experts. Get all your questions answered about sustainable sourcing, bluesign® certification, and how you can incorporate cleaner, eco-friendly products into your offerings. Oxfur team will guide you through every step, providing insight on how to make more sustainable choices in your product selection.
Email sales@stormcreek.com to reserve a 1-on-1 meeting with the bluesign® and Storm Creek experts. Can’t make the show? No problem—we’re happy to connect virtually to answer your questions and help you get started.
Join the Movement: Take the Sustainability Quiz
Think you’re an expert on sustainability in the apparel industry? Test your knowledge with the Storm Creek Sustainability School™ Quiz. Discover how well you understand the impact of textile production on the environment and learn how you can make more informed, sustainable choices when selecting products (and help guide your end-users).
Storm Creek Leads the Charge in Sustainable Apparel
As the first supplier bluesign® SYSTEM PARTNER in the promotional products industry, Storm Creek is proud to lead by example in offering high-quality, sustainable products without compromise. We make it easy for distributors to provide eco-friendly apparel that aligns with growing consumer expectations and environmental goals.
Visit Us at PPAI to Learn More – Booth 937
The need for sustainable practices is clear. Visit our booth 937 at PPAI and discover how you can make sustainability a core part of your brand’s future. Let’s work together to make a positive environmental impact—one product at a time.
